Toronto, Canada
Company Continues Industry Leadership with Innovative and Cutting Edge Technology
YANGAROO Inc. (TSX-V: YOO, OTC: YOOIF), the industry's leading secure digital media distribution company, today announced two upgrades to it’s patented Digital Media Distribution System (DMDS). DMDS BURN brings watermarked CD burning to the desktop, and Agentless Ad Delivery enables web-based access to DMDS for radio ad spots, eliminating the need to download the DMDS Agent.
DMDS BURN, created in response to client needs, allows clients to use their DMDS Agent to produce audio CDs at their desktop that are individually watermarked with any data the user specifies. The entire process can be done in a few minutes, with the watermark data embedded into a CD quality audio file. Currently, record labels either have to purchase very expensive watermark burning hardware, or ship the tracks out to an external service to complete this task. Both of these alternatives are inefficient and time consuming.
Agentless Ad Delivery increases portability and expedites access to DMDS by allowing for radio ad spots and traffic details to be downloaded from any Internet-connected PC or Mac, anywhere in the world. Agentless Ad Delivery builds on the inherent portability of the DMDS technology which ensures security by linking a password to a specific person and not a computer or IP address. Clients can now securely download files using DMDS without the need to download and install the DMDS agent software. YANGAROO expects to extend this agentless feature to it’s music delivery service early in the new year.
"These two products demonstrate the opportunities for YANGAROO to service the long tail of the market for secure digital media distribution," said John Heaven, President and CEO of YANGAROO. "The rapid adoption of DMDS by the US and Canadian radio, advertising and recording industries has created the demand for a more versatile product. The release of DMDS BURN and Agentless Ad Delivery illustrate our industry leadership, added revenue opportunities and our ongoing efforts to provide clients with the best digital delivery solutions."
About YANGAROO: YANGAROO's patented Digital Media Distribution System (DMDS) is a leading secure B2B digital delivery solution for the music and advertising industries. DMDS is a web-based delivery system that pioneers secure digital file distribution by incorporating biometrics, high-value encryption and watermarking. DMDS replaces the physical distribution of musical recordings and advertising to radio, media, retailers and other authorized recipients with more accountable, effective and far less costly digital delivery of broadcast quality media via the Internet. YANGAROO has offices in Toronto, New York, Los Angeles, and London, UK. YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol YOO and in the U.S. under OTCBB:YOOIF. For further information, please contact John Heaven, President and CEO of YANGAROO Inc. at 905-763-3553.
The statements contained in this release that are not purely historical are forward-looking statements and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. Such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.